KUCHING, Oct 9: Steven Au, the Managing Director of BME International (Malaysia) Sdn Bhd and the visionary driving the evolution of the Borneo Sonic Music Festival (BSMF) 2023, is committed to elevating BSMF into a recurring series of dynamic music extravaganzas.
In his forward-thinking strategy, he has unveiled plans for the second installment of BSMF in the upcoming year, with a clear mission of extending the festival’s scope far beyond the confines of K-Pop.
Au envisions a diverse array of artists hailing from countries such as the United States, China, Thailand, and Indonesia, illustrating the festival’s dedication to global representation in maintaining its exceptional standards.
While artists like Jackson Wang have been hinted at, official confirmations are still pending.
Au foresees the festival as a hub celebrating a tapestry of cultures, aiming to captivate music aficionados with a vast spectrum of tastes, encompassing genres like K-Pop, RnB, Hip Hop, EDM, and beyond.
The public’s response has mirrored the festival’s international appeal, with a remarkable diversity of preferences and enthusiastic investment from fans worldwide. For example, Blackpink, BTS, IU, Lady Gaga, Bruno Mars and the list goes on.
Enthusiastic music enthusiasts from every corner of the globe have passionately voiced their desires and anticipation regarding potential performers for the upcoming editions of the Borneo Sonic Music Festival (BSMF). – TVS
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